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Rebranding Mr.Rap (Logo & Pack.)

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MR.RAP

Rebranding Mr. Rap is a street food brand that embraces a vibrant, urban aesthetic.
The brand's visual identity revolves around bold red colors and a distinctive illustration
of a bearded man, drawing inspiration from the dynamic essence of street graffiti.
This design choice encapsulates the authentic and unfiltered spirit of street food culture, ensuring that every interaction with Mr. Rap is a genuine and energetic experience.
Characterized by a bold and authentic approach,

Mr. Rap is tailored for those who appreciate the raw, unapologetic flavors of street cuisine. Designed with urban dwellers in mind, the packaging is a visual representation of the brand's commitment to boldness and authenticity.

The dominant red color palette signifies passion and urban energy, creating a striking visual impact. The illustrative focus on a charismatic bearded man further reinforces the brand's connection to the streets and the genuine street food experience.
In essence, Mr. Rap's brand and packaging design seamlessly integrate the dynamic
and authentic vibes of street culture into every aspect, promising a culinary adventure that reflects the energetic spirit of city life.

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Credits:

Senior graphic designer :


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Rebranding Mr.Rap (Logo & Pack.)
Published:

Rebranding Mr.Rap (Logo & Pack.)

Published: